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Wells Fargo Customers Join Cross-Selling Backlash

Wells Fargo Customers Join Cross-Selling Backlash

Add retail customers to the list of groups raising concerns about possible high-pressure product-sales tactics at Wells Fargo; many of them are considering jumping ship in response, according to a new survey of customer attitudes at big banks. However, Wells' rivals shouldn't celebrate — they are at risk of losing customers, too, for a variety of reasons.

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